KOMOREBI BRANDING
Role
Art direction, Branding
About The Project
Komorebi is an apparel brand that sells products with country flags on them. They were in need of a new identity.
About The Brand
Komorebi, in Japanese means the space between the canopy and branches allows sunlight to gently filter through. The brand is the medium for customers to show off their pride for their countries.
PROCESS
The K is inspired by the curves of the earth. The pillar which is Komorebi, it connects parts of the world together.
© rachel ching 2023